广东省农产品电子商务发展现状及策略研究.docx

广东省农产品电子商务发展现状及策略研究
[论文摘要]随着我国经济的快速增长,以及互联网的普及,我国人民使用互联网的频率不断提高,互联网已经渗入到生活的点点滴滴。截止2015年12月,,全年总计新增网络用户3951万人。%,%。另外,农村网民在整体网民中的占比增加,规模增长速度是城镇的2倍,%,,较2014年年底增加1694万人。然而纵观中国的农产品电子商务,相对于国外,中国的农产品电子商务依旧存在着一些问题。互联网的快速发展,意味着传统的农业发展已经不符合中国现代农业经济发展,如何完善农产品电子商务的工作势在必行同时也迫在眉睫,成熟的农产品电子商务更能促进中国经济的发展。
本文主要以广东省为探究对象,通过探究广东省的农产品电子商务现状,从而发现广东省农产品电子商务在改变中国农业经济结构过程中出现的一些问题,并针对这些问题进行探究分析。同时,根据分析出来的结果提出合理化的解决策略。
[关键词]电子商务;广东省农产品;解决策略
[Abstract]With the rapid growth of Chinese economy, as well as the popularity of the , the number of people who use the has rapidly rise and takes an important part of daily life . In the end of December 2015, 688 million users in China, a total of million users were created throughout the year. ration rate is %, compared with 2014 at the end of the year rose %. In addition, izens accounted for in the whole users increase, the growth speed is 2 times of the town of users in izens accounted for %, 195 million, the end of 2014, an increase of million. Yet in China's agricultural merce, relative to foreign mature agricultural merce, China's agricultural merce still exists some shortage. The rapid development of , means that the traditional agricultural development has not conform to the economic development of modern agriculture in China, it is imperative to the perfection of agricultural merce at the same time also is around the corner, mature agricultural merce can promote the development of China's economy more.
In Guangdong province as the research object, this article explores our country agricultural product merce present situation as well as agricultural products, the present situation of electronic business in Guangdong province, Guangdong province, to find some problems existing in the development of merce in agricultural products, and to solve these problems are analyzed. Finally put forward solving strategy in the process of developing agricultural me