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Laudon - Management Information Systems 13th GLOBAL Edition c2014.pdf

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Laudon - Management Information Systems 13th GLOBAL Edition c2014.pdf
文档介绍:
GLOBAL
EDITION
Management
Information Systems
Managing the Digital Firm
THIRTEENTH EDITION
/IRRIXL'0EYHSRˆ.ERI40EYHSR
Management
Information
Systems
MANAGING THE DIGITAL FIRM
THIRTEENTH EDITION
GLOBAL EDITION
h C. Laudon
New York University
Jane P. Laudon
Azimuth Information Systems
Boston Columbus Indianapolis New York San Francisco Upper Saddle River
Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto
Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo
MIS13_StudentEdition_Global.indd 1 1/17/2013 2:39:27 PM
Editor in Chief: Stephanie Wall Senior Production Project Manager: Karalyn Holland
Executive Editor: Bob Horan Senior Manufacturing Controller, Production, International: Trudy Kimber
Editorial Assistant: Ashlee Bradbury Creative Director: Blair Brown
International Publisher: Laura Dent Senior Art Director: Slowik
International Programme Editor: Leandra Paoli Cover Designer: Jodi Notowitz
Director of Marketing: Maggie Moylan Cover Image: Marco Rosario Venturini Autieri/Getty
Executive Marketing Manager: Anne Fahlgren Media Editor: Denise Vaughn
International Marketing Manager: Dean Erasmus Media Project Manager: Lisa Rinaldi
Senior Managing Editor: Judy Leale Full-Service Project Management: Azimuth Interactive, Inc.
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© Pearson Education Limited 2014
The rights of h C. Laudon and Jane P. Laudon to be identified as authors of this work have been asserted by them in accordance with the
Copyright, Designs and Patents Act 1988.
Authorised adaptation from the United States edition, entitled Management Information Systems: Managing the Digital Firm, 13th Edition,
ISBN: 978-0-13-305069-1 by h C. Laudon and Jane. P. Laudon, published by Pearson Education © 2014.
All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic,
mechanical, photocopying, recording or otherwise, without either the prior written permission of the publisher or a licence permitting restricted copy-
ing in the United Kingdom issued by the Copyright Licensing Agency Ltd, Saffron House, 6–10 Kirby Street, London EC1N 8TS.
All trademarks used herein are the property of their respective owners. The use of any trademark in this text does not vest in the author or publisher
any trademark ownership rights in such trademarks, nor does the use of such trademarks imply any affiliation with or endorsement of this book by
such owners.
Microsoft and/or its respective suppliers make no representations about the suitability of the information contained in the documents and related
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