美国商业跨文化交流.doc

Lesson Three · Cross-munication in US Business · 美国商业跨文化交流 Part I Objectives 2 Six Fundamental Patterns of Cultural Differences ·中西文化差异的 6种基本模式2A general view of corporate culture ·公司文化概要2 Decoding body-language of North America ·破解北美通用肢体语言 Part II The How-Tos Identify the Differences : Six Fundamental Patterns of Cultural Differences 了解不同:中西文化差异的六种基本模式 Styles 不同的交流风格 The way municate varies widely between, and even within, cultures. One aspect munication style is language usage. Across cultures, some words and phrases are used in different ways. For example, even in countries that share the English language, the meaning of "yes" varies from "maybe, I'll consider it" to "definitely so," with many shades in between. Another major aspect munication style is the degree of importance given to non-munication. Non-munication includes not only facial expressions and gestures; it also involves seating arrangements, personal distance, and sense of time. In addition, different norms regarding the appropriate degree of assertiveness municating can add to cultural misunderstandings. For instance, some white Americans typically consider raised voices to be a sign that a fight has begun, while some Asian, African, Jewish and Italian Americans often feel that an increase in volume isa sign of an exciting conversation among friends. Thus, some white Americans may react with greate