进军国际市场失败案例——商务英语.ppt

Failure on
entering global market
Team members:
Liuting
Jiangxiujuan
Yaowenbin
Songjian
show time !
Failure on
entering global market
Team members:
Liuting
Jiangxiujuan
Yaowenbin
Songjian
show time !
Our Instance
The reasons of failure
Lessons we learned
Content
January 1st ,2005
August 10th, 2005
conferences
negotiations
Government interference
Reasons
political and policy barriers of the target enterprise’s country is the main reason
2. Companies chosen the wrong imappropriate opportunity is the direct reasons.
3. Enterprises lack of cross-border mergers and acquisitions experience is an important cause of bid failed.
4. The opaque relationship between the government and state-owned business is one of the unignored reason in the bid failed.
lessons
1. Taking various actions to enhance communication with the government of target company .
2 . Seizing the right opportunities of the transnational merge .
3. Need to speed up to cultivate the talents of the transnational merge .
4. Continue to deepen the reform of state-owned enterprise.
Let the powerful enterprises compete and participate in globalization with the identity of the private enterprise.
THANKS …
THE END ...