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人教版英语选修九 unit 5 inside advertising Reading(课件) (共46张ppt).ppt

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Unit 5
Inside
Advertising
Reading: How advertising works?Look at each of the advertisements on the next two pages and discuss the question with a partner:
Pre-reading
Encourage people to save water.
What is the purpose of each advertisement?
Encourage people to listen to the radio station
Encourage people to buy shoes of this brand
Tell people to e more aware of the importance of environment protection.
Persuade people to stop speeding
HOW ADVERTING WORKS
Introduction
What is an advertisement?
How do advertisers make effective advertisements?
How effective are advertisements?
Scan the headings of each section and get a general understanding of the text.

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