产品经理.ppt

第一次课程复****br/>产品管理的三大根本
Who 目标对象(用户)
What需求用户期望是什么?解决什么问题?
Value价值
访问CSDN网站的主要目的
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优秀产品经理-三大关键
探求核心和本质
像客户一样思考
学会模仿创新
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CSDN 2005 Confident
产品经理的第一堂课—CSDN产品经理研修班讲义
陈瑞江
2006年6月9日
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CSDN 2005 Confident
课程概要
主要内容
互联网公司产品经理职位说明对比分析
产品经理的十大困惑
产品经理的一天和得失
授课方式
讲授(75%) + 互动(25%)
交互设计调查分析
倾听能力调查问卷
课后作业
希望
积极参与研讨,分享自己见解
尽可能真实的填写问卷,了解自己的潜力
按时交付课后作业,帮助提高自己
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CSDN 2005 Confident
产品经理职位说明-Google
职位:Business Product Manager - Beijing
Responsibilities:
Initiate new products and product enhancements to meet existing or anticipated partner needs.
Design and develop product solutions to be integrated with partner products.
Prioritize partner requirements; track product development and develop product launch plans.
Engage closely with the product and engineering team to help determine the best technical implementation methods as well as a reasonable execution schedule.
Work with a cross-functional internal team (. sales, client services, marketing, legal, etc.) to internalize partner feedback and ensure smooth and essful launches.
Establish short and long-term product goals and strategies.
Requirements:
Degree in puter Science field is desired. (MSCS, or puter Science is a plus).
Strong understanding of partner needs in China.
Experience developing and/or marketing products and customer solutions.
Demonstrated experience bining partner requirements into a product vision.
Entrepreneurial experience and familiarity with business issues.
Excellent written and munication, influencing, and presentation skills at the executive level.
Superior analytical skills regarding contractual, technical and financial issues.
anizational skills including the ability to build effective working relationships.
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CSDN 2005 Confident
产品经理职位说明-Baidu
职位:百度贴吧产品市场经理
工作职责:-做为产品市场经理,工作的主要职责是带领百度贴吧产品团队,敏感捕捉贴吧用户需求,针对性的提出新功能的开发和对现有贴吧功能的增强计划; -及时、准确地研究、监控、分析竞争对手动态,并提出相应的对策; -指导团队成员根据规范撰写高质量的产品市场需求文档,确保研发部门准确理解; -在产品研发过程中与研发团队密切合作,跟踪开发进度,制定产品发布、推