Chapter 1:Globalization and International Linkages 全球化和国际化Characteristics of MNCs:1. manufacturing, distribution, R&D, high-value-activities abroad2. develop international management expertise10 flatteners:1. 11 / 9 / 89 柏林围墙倒塌2. 8 /9 /95 网景浏览器的诞生3. Work flow software 工作流程整合的软件4. Uploading 开放原始码运动5. Outsourcing 业务流程外包6. Offshoring 境外生产7. Supply-chaining 供应链8. Insourcing 承包企业内部业务9. In – forming Steroids 高科技工具The influence of MNCs:1. Poverty: Enhanced or Diminished?(贫困:增强还是减弱)2. Child Labor: Increased or Reduced?3. Women: Harmed or Helped?4. Democracy? (民主)5. Culture: Imperiled or Enriched?(濒危或丰富)6. Wages and Labor Standards?7. Environment?8. Corporations: Predatory (掠夺性)or Beneficial?Chapter3:Ethics and Social responsibility(商业伦理和社会责任)Pyramid of Corporate Social Responsibility (CSR)ponents (Responsibilities)1. It is important to perform in a manner consistent with maximizing earnings . It is important to mitted to being as profitable as . It is important to maintain a petitive . It is important to maintain a high level of operating . It is important that a essful firm be defined as one that is (Responsibilities)1. It is important to perform in a manner consistent with expectations ofgovernment and . It is important ply with various federal, state, and local . It is important t
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