新职业英语unit 1.ppt

新职业英语EnglishforCareersanization8Unit2Office8Unit3BusinessMeals8Unit5Trade8Unit7CustomerService8Unit8Career8Revision4总学时52Scores70%FinalTest30%DailyActivityPresence/Attention10%Homework10%ClassPerformance10%anizationReadingA:GoogleReadingB:TAFProfileListening&SpeakingWriting:EnvelopeLanguageLabSelf-studyRoom:BasicSentencePatternsWarming-upWhatisalogo?Alogoisagraphical(图像的)elementthat,togetherwithitslogotype,formsatrademark(商标)mercialbrand(商业品牌).Typically,alogo’’scommercialbrand,oreconomicoracademicentity(实体),anditsshapes,colors,fonts(字体)andimagesusuallyaredifferentfromothers’(Procter&Gamble),简称P&G,是一家美国消费日用品生产商玉兰油(OLAY)是宝洁公司全球著名的护肤品牌,涵盖了护肤和沐浴系列,成为世界上最大、最著名的护肤品牌之一。BMW,全称为巴伐利亚机械制造厂股份公司,是德国一家世界知名的高档汽车和摩托车制造商。