黔东南苗族侗族自治州旅游商品开发探析.pdf

学校代码
学 号
贵 州 师 范 大 学 硕 士 学 位 论 文
黔东南苗族侗族 自治州旅游商品开发探析
专 业 名 称 人文地理学
专 业 代 码
研 究 方 向 文化人 类学与民族地理
申请人姓名 徐 峰
导 师 姓 名 陈 国安
二零零九年四月十 日
学校代码
学 号
贵 州 师 范 大 学 硕 士 学 位 论 文
黔东南苗族侗族 自治州旅游商品开发探析
专 业 名 称 人文地理学
专 业 代 码
研 究 方 向 文化人类学与民族地理
申请人姓名 徐 峰
导 师 姓 名 陈 国安
二零零九年 四月十 日
目 录
摘要 ········································································ ·… …
··································· ·····························… …
第一章 引言
研究意义 ····························································……
研究的方法 ·························································……
国内外旅游商品发展现状 ·······································……
国内外旅游商品研究综述 ·······································……
旅游商品开发的学科基础 ·······································……
第二章 理论综述
旅游商品概说 ···········……,' ················ ···············……
旅游商品的类型 ···················································……
旅游商品的特点 ···················································……
第三章 黔东南旅游者购物行为分析
国内市场特征分析 ················································… …
旅游者购物行为的特点 ·······································… …
黔 东南旅游者统计分析 ·······································… …
黔东南旅游者购物行 为分析 ····································… …
第 四章 黔 东 南 地 区 旅 游 业 发 展 概 况 与 旅 游 商 品 开 发 面 临 的
问题 分 析
区域概况 ····························································… …
旅游业 发展现状 ···················································… …
旅游商品开发现状及存在的问题分析 ························…… `
第五章 黔东南地区