Linio介绍.ppt

Linio介绍
物流模式：目前是DHL快递和邮政小包两种直邮模式
Mid-to-high ticket items (>50 USD) to justify DHL fee
Product
Criteria
StLinio介绍
物流模式：目前是DHL快递和邮政小包两种直邮模式
Mid-to-high ticket items (>50 USD) to justify DHL fee
Product
Criteria
Stage 1: DHL express only
Stage 2: Open postal option
Stage 3: Latam Offshore warehouse (FBL or 3PL)
2016 ?
Logistics cost
Fast (~4 days) but expensive (>13 USD to Mexico, >20 USD to South America)
Slower (~15-30 days) but cheaper (~5 USD)
Faster (<3 days) and cheaper (~5 USD)
Low ticket and light weight items (which is the biggest driver on Lazada now)
All the products will benefit from better consumer experience and lower cost
Category example
Mainly smartphones, tablets, cameras, and international brand fashion products
Non-smartphone Chinese products (including OEM) : accessories, clothes, shoes, watches, etc.
Home appliances, furniture, TV, sport equipment and any hot selling products
July, 2015
Linio中国：未来Linio业务的主要增长引擎
我们从3月底开始上线中国商户的产品，到6月份的三个月时间内，每个月的销量都至少比前一个月翻倍
中国的商户从最初的5个，扩张到了现在的100个，但是这个数量对于拉美那么大的市场来说，仍然是微不足道的
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