我国网购物流配送特征与存在的问题.doc

我国网购物流配送特征与存在的问题
actively carry out the law on civil air defense education, drawn out of the air defense in Pinprovince upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
2012 年 12 月底，我国参与网络购物人数达到 亿人，学历水平在大专及以上
的占 %，约为 亿人。虽然该部分用户的比例呈下降趋势，但由于参与网
络购物的基数呈逐年增长，因此大专及以上学历的购物用户总数呈增长趋势。
③消费者类型多样且复杂
参与网购的消费者，既有企业公司人员，又有个体自由职业者、学生、党政
机关事业单位，且消费者的收入水平、消费水平、年龄结构、性别、城乡分布等
也不尽相同。上述情况导致网购消费者类型多且复杂，也就使得网购配送环节区
别与普通物流配送的要求，但快速、高效、低费用的配送仍是消费者所注重的。
④消费者地域分散
B2B 电子商务模式也是在网上完成交易，在本国内进行交易的用户一般集中
于工业园区或商业区，其配送地域相对较小。异于 B2B 的网络购物，其消费者遍
布全国各大城市及乡镇，同时随 Internet 网络布局逐年的扩大，近 10%的网络购
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee co