2005-2009英语历年真题专转本.doc

1 江苏省 2005 年普通高校专转本统一考试英语试卷第Ⅰ卷(共 100 分) Passage 1 Human feelings are affected by color unconsciously. Manufacturers have discovered by trial and error that sugar sells badly in green wrappings, that blue foods are considered by consumers as tasteless, and the cosmetics should never be packaged in brown. These discoveries have grown into a whole discipline of color psychology. Some of our preferences are clearly psychological. Dark blue is the color of the night sky and therefore associated with calm, while yellow isa day color in association with energy. For primitive men, activity during the day meant hunting and attacking, in which he soon saw as red, the color of blood and hunting and fire. So it was natural that green, plementary color to red , should be associated with passive defense. Experiments have shown that colors also have a direct psychological effect. People, when exposed to bright red, show an increase in breathing rate, heart beat and blood pressure . Red is exciting. Similar exposure to pure blue has exactly the opposite effect, because it isa calming color. Because red has an implication of excitement, it is chosen as the signal for danger. Some analyses show that a vivid yellow can produce a more basic state of alertness and alarm. So fire engines and ambulances in some advanced countries are now rushing around in bright yellow colors that stop the traffic dead. () 1. If people are exposed to bright red, which of the following things does NOT happen? A. They feel afraid. B. They breathe faster. C. Their blood pressure rises D. They hearts beat faster () 2. Manufacturers have discovered the secret of colors in marketing . A. by experimenting with different colors B. by developing the discipline of color psychology C. by trying not to make mistakes D. by accumulating their various experiences () 3. Which of the following is NOT true? A. Our feelings about certain colors are purely psychological. B. Food should never be packaged in brown. C. Sugar se