商务英语口译.doc

Unit 9
Text A
Ever since its establishment in 1984, rainbow has develop from a single store into the leading chain enterprise in shenzhen’s retailing industry. Now rainbow is in the top 100 of retailing giants in China. In its 20 years of development, rainbow has won the trust from the government, business partners,suppliers and customers, by maintaining its corporate philosophy of “Authenticity, integrity, Enthusiasm and Credibility ’’. It has attained the support from the society and achieved excellent economic effects and social effects.
Thought its scientific management technique and professional operative style ,Rainbow made a great-leap-forward development and achieved a splendid result .The annual sales steadily grew from RMB 323 million Yuan to RMB billion Yuan .Rainbow has expended its business to new areas ;Nanchang, Xiamen, Dongguan and Huizhou. By now, the total of rainbow chain sore is seventeen.
Rainbow formulated its management guideline of “Quality First, Customer Uppermost”. It has been providing various kinds of high modities with reasonable price, and convenient services. Moreover it abides by the enterprise philosophy that “Authenticity, Integrity, Enthusiasm and Credibility” are the most important values. Rainbow strictly implements quality policies. Theirs policies guarantee modities are at genuinely fair prices in abundant variety and the shopping environment is clean, brightly illuminated, safe fortable. Moreover the policies ensure warm and sincere service at the customers’ convenience. We have always been providing modities and services to our customers.
Text B
A 杰克。萨里文在找到他梦想的工作后感到特别快乐。职位、薪金和津贴正是他所盼望的。但在最初的兴高采烈过后,他发现去上班成为每日重复的一项日常工作。虽然他并不能确切说出究竟是哪里出了问题,但是有一件事是肯定的:他在新工作中并不开心。
B what weng wrong?
A 杰克没有适应公司的企业文化,这一点也不奇怪。因为一个公司的文化也就是通常把员工团结起来的信仰、态度和行为一般都没有明确的宣布或写出来。
B Does all pany have a stated set of cultural values?
A 先进的公司都认识到企业文化的影响力并且也考虑过他们想要在企业中推广的价值观。吐过这个公司没有写下来的文化价值观,可要求看使命声明,这些声明也提供一些对该公司的文化的深入了解。
B what does it take