道琼斯全球资讯数据库精选.ppt

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道琼斯全球资讯数据库精选
Talent makes money but only a genius can change the world
Is there such a thing as a business genius? It is a moot question this month, because in modern times Apple’s Steve Jobs, who died last week, was probably the individual with the strongest claim to that title. History gave us figures such as Thomas Edison, who exploited the discovery of electricity to create a string of previously mercial products. And Walt Disney, who not only created ettable characters, but saw how to turn children’s entertainment into a corporate activity. Henry Ford defined the modern automobile industry and demonstrated the potential of mass production. Had these men not existed, the business world – and daily life – might have been forever different from the one we know.
Business genius, or the ability to see what others do not and turn that insight into mercial opportunity, is not the same as managerial capability – the capacity anise large groups of people to plex tasks. In practice, these attributes are rarely found together. Edison was a hopeless manager; the irascible, autocratic Ford would prove as inept a chief executive in his later years as he had been brilliant in his youth. By the time he died, Ford had all but run his eponymous corporation into the ground.
Jobs and Apple’s greatest achievement was