ThewritingprinciplesandtechniquesofBusine袋ssEnglishletters毕业论文.doc

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毕业论文(设计)
题目: The writing principles and techniques of Business English letters
学生姓名学号
班级
专业
分院
指导教师
2014 年 11 月 08 日
长春职业技术学院毕业论文(设计)专用纸


Abstract
With the development of the globe economic and the continuous enlargement of our foreign trade, business English letters e increasingly important in the international trade. Business English letters are the major means of munication between two parties in the international trade, and their writing is very important to the business of the enterprise. Fortunately, some writing principles and techniques can be used. In order to make the business letters accurate, verbal fluency, munication and understanding for the trading parties, we should follow certain writing principles and use some writing techniques.
Key words: Business English letters; writing principles; writing techniques
长春职业技术学院毕业论文(设计)专用纸

Contents
Chapter1. Basic parts of a Business English letter
Chapter2. The writing principles of Business English letters
Conciseness
Clarity

Concreteness
Courtesy
Correctness
Consideration
Chapter3. The writing techniques of Business English letters
Simple words best
Adopt the right tone
Note the use of jargon
Use active voice rather than passive voice
Vary sentence length
Have suitable paragraphs length
Pay attention to first and last impressions
Check your letters
长春职业技术学院毕业论文(设计)专用纸

The writing principles and techniques of Business English letters
Chapter1. Basic parts of a Business English letter
Most business letters have 7 standard parts. They are: letterhead, date, inside address, salutation, body, complimentary close, and signature. We appropriate, any of the following optional parts can be included: attention, subject, enclosure, postscript.
Letterhead
The letterhead expresses a firm’s personality and is generally printed on the firm’s stationery. It he