新职业英语基础篇Unit.pptx

anization新职业英语职业综合英语1第2版Contents<BackNext>HomeListening&Speaking4Warming-up1ReadingA2ReadingB3LanguageLab7LanguageLab7Writing5Mini-project6Warm-1Warming-upTask1Lookatthefollowinglogosandgivethenamesofthe paniesareheadquartered.<BackNext>-2Warming-paniesforeachtypeofthe followingproducts.<BackNext>HomeTCL,Sony,Panasonic,Philips…Lenovo,Apple,IBM,Sony…Li-Ning,Adidas,Nike,Reebok…logoWarming-up<BackWhatisalogo?Alogoisagraphicalelementthat,togetherwithitslogotype,,alogo’’scommercialbrand,oreconomicoracademicentity,anditsshapes,colors,fontsandimagesusuallyaredifferentfromothers’panyintroductionWarming-upBavarianMotorWorks(BMW)-,foundedin1937,isamultinationalcorporationheadquarteredinJapan,andiscurrentlyoneoftheworld’’slargestautomakers.<BackNext>panyintroductionWarming-upNext>HomeMetroAG,establishedin1964,,-MartStores,Inc.,foundedin1962,orporationthatrunsachainoflarge,’orporationbyrevenue,accordingtothe“2008FortuneGlobal500”.CarrefourSAisaFrenchinternationalhypermarketchain,-Mart.<panyintroductionWarming-up<BackNext>,SamsungHeavyIndustriesandSamsungEngineering&’slargestandtheworld’,laptops,servers,puters,imagingequipmentandmobilephonehandsets(听筒).’slargestmanufactu