我国文化产业国际竞争力研究.doc

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(双学位)
中文题目:国内文化产业国际竞争力研究
外文题目:A Study on International Competitiveness
of China's Cultural Industry
修读院系商务英语学院
修读专业商务英语专业
年级级(秋)
学号
学生姓名鲁鑫垚
指引教师汪海源教师
结稿日期4月28日
四川外国语大学辅修与双学位办公室制
国内文化产业国际竞争力研究
摘要:文化自古至今都是中外交流的重要桥梁,文化在对外贸易中起着非常重要的的作用。20世纪90年代以来国内文化贸易处在萌芽阶段,其发展水平与发达国家差距很大。近几年来,国内开始在各方面支持发展文化产业,以不断缩小与发达国家之间的差距。本文分析了国内文化贸易的发呈现状和问题并采用指标评价措施与实证分析中国文化贸易国际竞争力,用SWOT分析法分析影响国内文化贸易竞争力水平的因素,最后从三个方面给出了有关的政策建议。
核心词:文化贸易;国际竞争力;政策建议;文化产业
AStudyoninternationalcompetitivenessofChina'sculturalindustry
Abstract
CulturalexchangesbetweenChinasinceancienttimesisthebridge,,alargegapbetweenthedevelopedcountriesandtheirlevelofdevelopment.
Inrecentyears,Chinabegantosupportthedevelopmentofculturalindustriesinallaspects,'sculturaltradeandtheuseofindexEvaluationMethodandEmpiricalAnalysisofInternationalCompetitivenessofChineseculturaltrade,analysisoftradeandculturalfactorsthataffectthelevelofcompetitivenesswiththeSWOTanalysis,thelastthreeaspectsgivestherelevantpolicyrecommendations.
Keyword:Culturaltrade;internationalcompetitiveness;policyrecommendations;culturalindustries
Acknowledgements
Firstandforemost,Iwouldliketoexpressmyheartfeltgratitudetomysupervisor,,forhisinstructiveadviceandusefulsuggestionsonmythesis,,withouthisconsistentandilluminatinginstruction,thisthesiscouldnothavereacheditspresentform.
Second,.
Lastmythankswouldgotomybelovedfamilyfortheirlovingconsiderationsandgreatconfidenceinmeallthroughtheseyears.
Contents
摘要 i
Abstract ii
Acknowledgements iii
Introduction 1
 cultural trade research in Chinaandabroad 3
 statusof foreign scholars 3
 statusof domestic scholars 3
5
 of cultural trade development is the only option. 5
 enhance the international image and impact 5
 the structure of importandexport commodities 6
 sustainabledevelopment of cultural trade 7
8
 ofthe presentsituation of cultural trade 8
 of culture and trade inChina 9
Ⅳ.China'sforeigntradedevelopmentcultureSWOT(StrengthsWeaknessOpportunityThreats)analysis 10
-ThemainadvantageofChina'sforeigntradedevelopmentculture 10
-DisadvantagesofChina'sforeigntradedevelopmentculture. 10
-China'sforeigntradeopportunitiesforculturaldevelopment. 10
-ThethreatofChina'sforeigntradedevelopmentculture. 11
Ⅴ.Chineseculturaltradedevelopmentpolicyrecommendations 12
12
13
15
Conclusion 17
Notes 18
Bibliography 20
AStudyoninternationalcompetitivenessofChina'sculturalindustry
Introduction
BecauseChinahasalongculturalhistory,,theuseofadvancedhightechnology,well-developedeconomicstrength,soundsystemandotheraspectsoftheadvantagesofthecompany,theproductionofhighlycompetitiveexportsofculturalproducts,tooccupyafavorablepositionintheinternationalmarket.
Chineseculturaltradeinmostofthecurrenttradedeficit,lesscompetitive,,thecompetitivenessofChineseculturaltradewasextremelyimportant.“Economicaspectsofculturehasaspecialcompetitiveadvantage,itsabilitytoadvancewiththetimes,followthechangesofthetimeschange,canstandthetestoftime.”1
Intoday'sdeepeningeconomicglobalization,culturalinnovationandreformisalsoatthesametime,culturalinnovationandreformtocreateanewspace,"totaleffect",itisnotonlyaneconomicfunction,andisthebirthplaceoftheeconomy,aneconomicstructure.“Economicaspectsofculturaldevelopmentcanbring,suchassports,artsandmediaandevenpoliticaldevelopment.“2
Culturaleconomycanalsoplayaroleinthepromotionofemployment,toensurethestabilityofthestateandsociety,,culturaltradeiseasytoforma"radiatingeffect",otherindustrieswillalsofollowthedevelopmentofculturalandeconomicdevelopment,theremayevenbeanimportanttradenegotiationsandforeignmagic.