ROI doesn't always pan out with UC Return on investment is a big but unfulfilled promise of munications. The well established potential for cost avoidances and lower operational budgets with UC don't necessarily pan out in practice, says Henry Dewing, an analyst with Forrester Research. "They're not deriving the benefits they expected," he says. His research finds that about half the respondents have no plans to deploy UC this year, about half saying they don't have the budget and about half saying they don't see the business value. "When you talk to end users, they want a 12-month return and a triple digit ROI," Dewing says, and that is not achievable in many cases. Establishing ROI is difficult for some businesses because IT directors that propose use of UC don't calculate a baseline cost of certain business functions before UC that they pare to the costs after an implementation, he says. For example, Collette Vacations, a Pawtucket, ., business that sells travel packages got into UC for the functionality, not the savings so pany hasn't been tracking it religiously, says Bill Dziura, executive vice president of IT for the firm. Collette uses an Avaya-based UC system integrated with Microsoft's munications Server. The system was installed at the end of 2007 as part of an upgrade from a 20-year-old Executone TDM phone system that included a rudimentary call center.
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