太级集团分销渠道设计及管理分析.docx

重庆大学硕士学位论文英文摘要
A B S T R A C T
T his te x t re se are h d istri b u tio n ch ann e l sy ste m o f fore ign en te rprise an d h o m e lan d
e n ter p r ise .P ro v id in g g u id a n e e f ()r T J G R O U P to e o n str u e t d istr ib u tio n e h a nn e l. T h is te x t n o t o n ly a n a ly sis c u rr e n i sit ua tio n 、 m a tt e r o f T J G R O U P d ist ri b u tio n e h a nn e l b u t a lso P r o v id e m e th o d f or d istr ib u tio n e h a xm e l d e sig n . E x P a n sio n w h o en ie rp r ise s e ll n e e d a n d m a k e a n d su P P o r t w ith d istr ib u tio n eh a nn e l t ha t m a te h ,q u e stio n a n d re a so n e x istin g o f th is te x t to T J g ro u P h a v e b e e n A n d e o m b i ne t he re a lity o f T J g ro u P a n d n e w e st d e v e lo P m e nt tre n d o f t he m e d ie :一n a l d istr ib u tio n e h a xin e l a t P re sen t,O n t he b a sis o f f ully a b so t h th e d o m e stie a n d in te m a tio n a l e x istin g ,h a v e P r oP o se d m e e tin g T J g ro u P st ru e tu r e
o f distribution eh axm el and m an aging the suggestion oPtim ized,
A t la st , th is st ud y o f fe ]:e d in st ru e tio n f or T J g ro u P o n sy s te m d ist ri b u tio n
e h a nn e l .A 刀d h a s o f fe re d r ef ere n e e f or t he sim ila r e n ie r pr ise : O f fe r t he g u id e t ha t o P e r at e d a c t ua lly f or d ist ri b u tio rl sy ste m o f w h a t T J g ro u P o P tim iz e s m o st; O f fe rs a re a l e a s e w it h d e sig n s a n d m a n a g e m e n i f or t he d ist ri b u tio n e h a nn e l o f t he e n ie r pr ise .
K eyw ord s:几巧1 gro uP ,D istribution eh ann elD esign , D istrib ution eh ann elm an age
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重庆大学硕士学位论文 目 录
目 录
中文摘要
英文摘要一
1 绪 论···············································..·················................................................……,....……1
选题背景·······················································································································…… 1
本文研究的意义··················