ConsumerGoodsImplementationGuideline(Softdrink&Alcohol)快速消费品处排面陈列指导原则(饮料酒精部门)dae_mengOBJECTIVE:目的:?:方式?:--Optimizeyourlinearrepartitiontopromoteyoursales&,-o-.&(name,type,qty…)资产(名字,型号,数量)Plan-o-&Photo4。陈列原则和照片Displayrules陈列原则1stpriority2ndpriority3rdpriority…...Thedescriptionoftheimplementationrulesandremarksofthephotosarecorrespondinglybycolor排面原则描述的颜色和照片注释的颜色是相对应的HowtoreadtheBook???怎样阅读本书第一优先第二优先第三优先10-BEVERAGE100-CARBONATEDDRINK101-JUICE102-FUNCTIONALDRINK103-TEA104-WATER105-BEER106-Wine107-AlcoholSOFTDRINKALCOHOL100CarbonatedDrinkAverageLinear:8elements-essibletocustomers,,-o-gram(Average8elements):Cola,Lemon,Orange&:可乐,柠檬汽水,橙味汽水其它口味汽水和混合包装汽水DisplaybyConsumersFlowis:MixedPackageDrink,OtherFlavor,OrangeDrink,Cola,:混合包装汽水,其他口味汽水,橙味汽水,可乐,柠檬汽水ImplementationRulesReferencePhotosOrange&otherflavor橙味和其它口味汽水Mix搭扣装MidBottle中瓶SmallBottle小瓶Can听装Lemon柠檬汽水Cola可乐BigBottle大瓶101JuiceAverageLinear:12elements-Juiceshouldbeputinthepositivefaceinsidedrinkarea,,因为它在带来销量的同时比碳酸饮料带来更多毛利ConsumersFlowOrangeJuice橙汁AppleJuice苹果汁OtherJuice其他果汁1element3elements3elementsGrapeJuic
【商家】快速消费品处排面陈列指导原则ppt(P42) 来自淘豆网www.taodocs.com转载请标明出处.