小型回族家族企业发展研究.doc

小型回族家族企业发展研究
以云南纳古镇伊兰米线厂为例
The Development Research of Small Family Business of Hui Nationality:Taking
Nagu town’s Yilan Rice Noodle Factory of Yunnan Province as an Example
刘耀辉淤LIU Yao-hui曰徐磊于XU Lei曰李德庆淤LI De-qing曰尚朝秋于
SHANG Chao-qiu (淤昆明理工大学,昆明650093;于云南省科技成果转化服务中心,昆明 650051) (i於 Kunming University of Science and Technology,Kunming 650093,China;于 Service Center of Transformation of Science andTechnological Achievements of Yunnan Province,Kunming 650051, China)
摘要院回族以伊斯兰教为宗教信仰,其具有丰富的经商木领和管理经验。文章基于纳古镇进行的田野调查,首先通过实地调研和查阅文献总结了纳古镇企业发展现状和“伊兰米线厂”的发展现状,并通过参与观察得到米线的制作过程以及商品流通,最后通过迈克尔·波特的“五力模型”分析了米线产业的竞争力,并提出米线产业发展的建议。
Abstract: The hui nationality regard Islamism as their religious belief, which has
a rich doing business capacity and managementexperience. Based on the field work
of nagu town, the paper first studies the development status pany in nagu
town by using interviewand literature review, second gets the process of making rice
noodles modity circulation through participation and observation. Inthe end,
it analyses petitiveness of rice noodles industry by Michael porter's
Five-force Model, and the suggestion on development ofrice noodles industry are
given.
关键词院回族;伊斯兰教;家族企业;竞争力分析Key words: hui nationality; Islamism; family business; competitive analysis 中图分类号院 文献标识码院 A 文章编号院 1006-4311 (2014) 18-0201-020
引言长期以来,以伊斯兰教为宗教信仰的冋族具奋重视发展商业和尊崇商人的民族意识,在其不断发