写proposal的步骤.ppt

Proposal Writing –292Week 2292 Research Project?Topic – team to choose?Examples:?munication skills, barriers munication, communication skills when working in a team, communication across cultures, presentations, public speaking, on-municationA Proposal . . .?Is an offer of a contract.?Is a written or oral promise to provide a service. ?Suggests a method for finding information or solving a problem.?Is a tentative work plan, setting forth a logical approach to what you desire to plish.?“… a persuasive message in which a writer analyses a problem and mends a solution’(Krizan, Merrier, Logan, Williams (2011), pp 342). Types of Proposals?External and internal proposals?Solicited and unsolicited proposals?Letter, memo, and stand-alone, formal proposals?Sales, funding, and problem-solving proposals?What type of Proposal is required for your assignment?Things to Include in a Business Proposal?Basic things to include:?An outline of what you plan to do?A statement of what you expect the result to be?An estimate of the cost?An estimate of when you expect to finish?Other possible elements:?Cover letter or memo?Title page?Authorisation?Table of contents?List of illustrations?Executive summary ?Glossary?References?AppendicesQuestions to answer?What problem are you going to solve??How are you going to solve it??What exactly will you provide??Can you deliver what you promise??What benefits can you offer??When will plete the work??How much will you charge?Basic things to include?What you plan to do?What you expect the result will be?What you expect the cost will be?When you expect to ponents of a 292 Proposal?Cover sheet?Title page?Aim/purpose?Background ?Methods/procedure?Personnel, facilities, and resources?Costs/budget?Timetable/schedule?Conclusion (Call to action)Preparing the Title ponents:?Title (., name of project)?Recipient and position (Prepared for . . .)?Writer and position (Prepared by . . .)?Date of submission (18 March 2011)??Presentation:?Visual balance, with a ni