现代网络团购的营销策略研究英文文献.doc

worktechnology,municationintoalarge,works,puterscaneasilytransmitinformationtoeachother,sharehardware,software,:,.[Edit]worktheoryofrelationshipmarketing,worksoftwaretointegratemarketingtheory.(A),workmarketing,youcangreatlyimprovetheefficiencyofmarketingandmarketingdecision-,oneofthe80'stheconceptofeye-:"aplacetoproduceanymeasurableresponseand(or)usetheStockExchangereachedoneormoreadvertisingmediamarketingsysteminteraction."workmarketingisthatitcanbetested,measurable,canbeevaluated,whichafundamentalsolutiontoevaluatetheeffectofthetraditionaldifficultiesinmarketingandmarketingformorescientificdecision-makingpossible.(B)worktheoryofrelationshipmarketingRelationshipMarketingisagreatimportancesince1990bythemarketingtheory,whichmainlyincludestwobasicpoints:Firstofall,inthemacrolevelwillberecognizedthatthescopeofmarketingawiderangeofareas,includingcustomermarket,thelabormarket,thesupplymarket,theinternalmarket,themarketstakeholders,aswellastheaffectedmarket(government,financialmarkets);atthemicrolevel,recognizingthattherelationshipbetweenbusinessandcustomersareconstantlychanging,thecoreofmarketingshouldbeasimpleone-t